Top 7 Notable Domestic NFT Projects

What Is an NFT?

NFT stands for Non-Fungible Token. In Japanese, it means 非代替性トークン. NFTs are a type of token managed on a blockchain. By associating NFTs with digital assets, this technology enables innovative management and tracking of asset ownership and transaction history.

Blockchain technology gives NFTs highly transparent and tamper-resistant transaction records. This allows for the authentication of digital assets in various forms, such as digital art, music, and in-game items. NFTs are unique—each one is one-of-a-kind. As a new form of asset value in the digital age, they have drawn significant attention.

NFTs also provide creators with a way to sell their works directly and earn royalties on secondary sales, positioning NFTs as a promising new revenue model.

Seven Leading NFT Projects in Japan

Japan is seeing a surge in original and creative NFT projects. Here, we highlight seven high-profile projects with strong, active communities:

• CryptoNinja Partners
• Live Like A Cat
• Aopanda Party
• TOL Pass
• Cool Girl
• Shikibu-chan
• Neo Tokyo Punks

CryptoNinja Partners (CNP)

CryptoNinja Partners (CNP) is a secondary NFT art collection derived from the well-known CryptoNinja NFT series, created by prominent influencers and designers. The main characters are the partners riding on the shoulders of CryptoNinja characters, each with unique traits and personalities. CNP is recognized as a leading NFT project both in Japan and internationally.

CNP is more than digital art—it continues to develop through Web3.0 games, TV anime, and other initiatives. Holders receive a range of benefits such as access to exclusive events and priority entry into new projects.

The CNP community is highly active, with members engaging in daily interaction and idea sharing. As a trailblazer in Japanese NFTs, CNP is expected to drive further industry growth through ongoing innovation and new content development.

Live Like A Cat (LLAC)

Live Like A Cat (LLAC) is a Japanese generative NFT project with the theme "live freely like a cat." Launched in December 2022, it quickly gained popularity.

The collection includes 22,222 unique cat characters, each with different expressions and characteristics. Holders receive various benefits, including priority event and seminar access, discounts on merchandise and collaborations, and entry to the owner's community.

LLAC stands out for its active "NFT × offline business" initiatives. These include co-working spaces on the Seto Inland Sea, operation of the "Matatabiya" online shop, and NFT exhibitions. By merging digital and physical experiences, LLAC enables holders to connect both online and offline for deeper engagement.

The LLAC community attracts those who relate to the "live freely" theme, providing a supportive environment for mutual growth.

Aopanda Party

Aopanda Party is an NFT project inspired by the popular TikTok character "Aopanda." With the motto "Every day is a party," the project offers fun and educational content featuring Aopanda.

Aopanda Party is beginner-friendly, with approachable character designs and educational content on NFTs and blockchain technology. The project provides an enjoyable way for newcomers to learn about NFTs and Web3.0.

It also implements unique features, including anti-theft protection and a guild system. The anti-theft feature enhances security for NFT holders, while the guild system supports group activities and collaboration within the community.

These innovations have enabled Aopanda Party to build a thriving, community-driven ecosystem that goes beyond a standard NFT collection.

TOL Pass

TOL Pass is an NFT project designed to bring Japanese investors into the NFT market. Its sophisticated pink and black design reflects the branding of influencer Tōshi OL Shachō-chan.

Distributed via free mint for 24 hours on March 19–20, 2023, TOL Pass allowed users to obtain NFTs by paying only gas fees, making NFT entry accessible to a wide audience.

Holders receive valuable benefits, including priority purchasing of new NFT projects, access to exclusive investment information and seminars, and more. Further exclusive holder perks are planned, establishing TOL Pass as a key bridge between investors and the NFT market.

TOL Pass positions NFTs as investment tools and community access rights, presenting new ways to utilize NFTs beyond digital art.

Cool Girl NFT

Cool Girl NFT is a unique NFT collection built around the concept of "going your own way." Each Cool Girl features distinct facial expressions and attire, showcasing individual stories and personalities.

The project emphasizes the message: "Being yourself is the greatest happiness. Enjoy your life without following the crowd." Each NFT conveys inner strength and resilience, resonating with many and earning broad support.

A community—especially among women—has formed around the value of living authentically, fostering a culture of mutual encouragement and support.

In addition, leading domestic VC firms and project operator Cool Connect jointly established the Cool Japan NFT Fund, generating significant buzz. This fund supports Japanese NFT projects and aims to advance the domestic NFT industry. Cool Girl NFT stands out for its contribution to the broader NFT ecosystem, not just as a project, but as an industry catalyst.

Shikibu-chan

Shikibu-chan NFT is a collection created by a popular artist, featuring a character famous on Instagram and other social platforms. The project is dedicated to spreading "smiles and happiness," which has attracted a passionate fanbase through its heartfelt message.

The exclusive Discord community "CharaDAO" for NFT holders is known for its vibrant, welcoming atmosphere. CharaDAO also supports related projects such as CBAs and SKB, fostering mutual growth through collaboration.

The Shikibu-chan community is beginner-friendly, with a culture of mutual support. Close connections between creators and fans, and active two-way communication, add to the project's appeal.

Shikibu-chan regularly releases new content and events, ensuring holders always have something to enjoy.

Neo Tokyo Punks

Neo Tokyo Punks is a Japanese NFT project with a cyberpunk × anime theme set in "Tokyo in 2050." Its futuristic vision of Tokyo has drawn high praise from fans in Japan and abroad.

The project’s hallmark is its generative story system, where randomly selected NFTs appear in the story, increasing their value. NFT owners can see their tokens become part of the narrative and influence its development.

This model allows holders to become co-creators of the story, deepening their immersion and attachment.

Neo Tokyo Punks also collaborates with a major domestic exchange, offering metaverse areas and avatars reflecting its world. Partnerships with major platforms further enhance recognition and credibility.

By integrating NFTs, storytelling, and the metaverse, Neo Tokyo Punks is an advanced project with significant future potential.

The Future of NFTs in Japan

Industry experts and stakeholders are optimistic about Japan’s NFT market. The main reasons are as follows:

• The Japanese government is implementing policies to promote NFTs
• Japanese manga, anime, and games are highly regarded worldwide

Government Support for NFTs

The Japanese government positions NFTs and blockchain technology as central to its national growth strategy. The Liberal Democratic Party has established the NFT Policy Review Project Team to proactively address legal systems, taxation, and talent development for NFTs.

Efforts include reviewing tax rules for NFT transactions, protecting intellectual property, and supporting creator rights—all to build a healthy environment for the NFT industry. The government also emphasizes ecosystem development, including NFTs and blockchain, in its national strategy, aiming to enhance international competitiveness and collaboration.

With strong government backing, Japan may become a world leader in NFTs. As legal frameworks improve, companies and investors will have greater confidence in entering the market.

Global Recognition of Japanese Manga, Anime, and Games

Japan’s manga, anime, and game industries are world-class and highly respected. These content sectors are a cultural strength and a driver of international competitiveness.

NFTs are well-suited to these industries. For example, issuing popular manga or anime characters as NFTs enables fans to own official, limited digital items. NFT-based game items allow for free trading among players and the creation of new game economies.

Combining Japan’s robust IP content with NFT technology gives the country a significant edge globally. Major publishers and game companies are already entering the NFT business, and more are likely to follow.

Integrating NFTs with top-tier IP and creative expertise can generate new revenue sources and innovative business models.

Conclusion: Japanese NFT Content Has Global Potential

This article provided a detailed look at seven leading Japanese NFT projects. Each has unique features and appeal, earning support from a broad user base. From large-scale initiatives like CryptoNinja Partners and Live Like A Cat to community-focused projects like Shikibu-chan, there is remarkable diversity.

NFTs are highly compatible with industries such as manga, anime, and games. Japan has the potential to become a global NFT leader. The fusion of creative culture and NFT technology promises significant new cultural and economic value.

The Liberal Democratic Party’s proactive work on legal systems, taxation, and talent development is expected to further accelerate the domestic NFT market. Combined with government backing and private sector innovation, Japan’s NFT industry could lead globally.

Ongoing growth in NFT projects and the industry overall will continue to garner attention. NFTs are not just a passing trend—they are expected to become a new asset class deeply embedded in our digital lives.

FAQ

What Is an NFT? How Is It Different from Virtual Goods?

An NFT is a unique digital asset verified on a blockchain. Unlike virtual goods, NFTs represent ownership of specific digital items and are permanently recorded on the blockchain. They offer greater liquidity and ownership proof than typical virtual items.

What Are the Major NFT Projects and Platforms in Japan?

Major Japanese NFT projects include Whale Explorer (operated by Alibaba), Alipay Auctions, Huanhe (from Tencent), and Lingxi (from JD.com). These platforms are managed by leading internet companies.

How Can I Buy or Trade Japanese NFT Works?

You can purchase Japanese NFT works on supported platforms using multiple cryptocurrencies. Select the item, connect your wallet, and complete the transaction. Always confirm copyright and consider platform fees before trading.

What Risks and Legal Issues Should I Consider When Buying NFTs?

Watch for copyright infringement, lack of secondary sale rights, and platform regulations. Risks also include scams, speculative bubbles, and money laundering. Use real-name verification and keep transaction records for protection.

What Is the Current State and Outlook for the Japanese NFT Market?

The Japanese NFT market is growing rapidly, with fiat payments at its core and scale expanding. As regulations develop, digital assets are expected to become mainstream with strong growth potential.

What Are the Main Differences Between Japanese and Overseas NFT Projects?

Japanese NFTs are digital collectibles, mainly on private chains with transfer restrictions. Overseas NFTs are typically on public chains (like Ethereum), offering full ownership and free trading.