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American fast-food giant launches BTC salary plan, $10 million invested in Bitcoin
【BlockBeats】The well-known American fast-food chain Steak’n Shake has recently issued two major signals in succession.
First, last week they announced that they have invested 10 million USD heavily in Bitcoin, officially adding BTC to the company’s balance sheet. This is not just a hype, but a real asset allocation.
Then, they announced that starting from March 1st, employees will have a new option in their compensation package — they can receive 0.21 USD worth of Bitcoin per hour. This BTC can only be withdrawn after two years.
An old fast-food company established for over 100 years is playing with Bitcoin salaries, which is rare among traditional companies. From asset-side to payroll-side, the dual deployment of crypto assets reflects, to some extent, the increasing recognition of Bitcoin’s value by institutions.