General Motors (GM) Moves to Boost its Dealers’ Used-car Operations

NodeGuardian · 2026-03-23T01:29:33+00:00

General Motors is revamping its used-vehicle sales strategy by phasing out its certified pre-owned program and mandating dealers to utilize its CarBravo platform to better compete with online sellers and meet the rising demand for used cars.

NodeGuardian

2026-03-23 01:29:33

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General Motors (GM) is changing its used-vehicle sales strategy in the U.S. to better compete with online retailers like Carvana. The company will discontinue its certified pre-owned program for most models and require Chevrolet, Buick, and GMC dealers to use its CarBravo platform, which launched in 2023. This move aims to improve used-vehicle flow through its network and expand inventory to include non-GM models, capitalizing on the high demand for used cars due to affordability concerns.

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