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What has happened to those companies exposed on March 15th last year?
Source: Phoenix Finance “Company Research Institute”
Fairness and safety in the consumer market have always been at the core of public concern.
The exposure footage from CCTV’s March 15th evening program in 2025 uncovered numerous industry scandals: shrimp inflated with chemicals to increase weight, single-use underwear falsely labeled as sterilized without proper sterilization, hidden usury schemes with high-interest loans, customer acquisition software secretly stealing privacy… A number of problematic companies were thrust into the spotlight.
One year later, as March 15th, 2026 approaches, what ultimately happened to those companies that were publicly exposed?
01
The shortcut of chemical-inflated shrimp, ultimately a dead end
“One jin (500g) of shrimp with seven liang (about 350g) of ice, we never eat it ourselves.”
During the March 15th evening program in 2025, a watercraft worker’s confession revealed the hidden tricks behind shrimp processing.
Yancheng Haichuangyuan Food Co., Ltd., Zhanjiang Shangfangzhou Food Co., Ltd., and several other companies, in pursuit of profit through weight gain, resorted to injecting chemicals and over-icing to package ordinary shrimp as high-priced ingredients, earning black-hearted money.
The aftermath of the exposure had not yet faded, but regulatory authorities swiftly took action.
Phoenix Finance’s “Company Research Institute” learned that Haichuangyuan Food was fined 699,150 yuan for improper labeling and management violations, and its illegal gains of 139,830 yuan were confiscated. This served as an early warning bell for the chaos in the seafood industry.
Zhanjiang Shangfangzhou received even harsher penalties.
This company not only violated the Food Safety Law and the Measurement Law, with a fine of 2,263,968 yuan, but also had its food production license revoked and was barred from applying again for five years. Additionally, due to false labeling, it was listed as a seriously illegal and untrustworthy enterprise.
Similarly, Zhanjiang Zhongqing Marine Fisheries Co., Ltd. and Zhanjiang Liangji Frozen Food Co., Ltd. faced penalties.
Phoenix Finance’s “Company Research Institute” learned that both companies faced a combination of confiscation, fines, and license revocation.
Zhongqing Marine Fisheries was fined over 2,385,480 yuan, and its legal representative and key personnel were restricted from engaging in food production management for five years.
Liangji was fined 1,282,500 yuan, and all 646 boxes of involved green shrimp were confiscated.
In April 2025, Liangji received the penalty decision and quickly initiated a simplified deregistration process. On April 27th, the deregistration was announced, and this previously opportunistic company finally exited the market.
In total, these seafood companies were fined over 8 million yuan. This not only targeted illegal business practices precisely but also reflected the regulatory authorities’ zero tolerance for food safety issues—safety at the dining table leaves no room for luck.
02
False labeling lies, ultimately cannot deceive regulators
Besides food safety, the safety of daily necessities also concerns everyone.
The March 15th evening program in 2025 exposed two major issues: unsterilized disposable underwear and the resale of refurbished sanitary pads and diapers, causing many consumers to feel they had been “tricked,” and the involved companies ultimately faced appropriate sanctions.
Many disposable underwear packages prominently displayed “ethylene oxide sterilization” and “sterile upon leaving the factory,” leading consumers to believe they could use the products with confidence.
In reality, companies like Shenzhen Oushilolan Clothing Co., Ltd., and Yuheng Clothing Processing Factory in Yucheng, produced disposable underwear without any sterilization. The so-called “sterile” label was merely a deception.
After exposure, Shenzhen Oushilolan was listed as a business abnormality by the Longgang Market Supervision Administration because it could not be contacted through its registered address or business premises.
Phoenix Finance’s “Company Research Institute” learned that Yuheng Clothing Processing Factory chose to “completely withdraw” from the market. On June 19, 2025, the company completed deregistration and disappeared entirely.
Compared to these two, Liangshan Xixi Paper Products Co., Ltd.'s operation was even more shocking.
This company, under the guise of waste paper recycling, purchased production waste from well-known manufacturers, refurbished used sanitary pads and diapers, and resold them, earning money in a way that betrayed conscience.
After the CCTV 3.15 exposure, Jining established a joint investigation team composed of market supervision, health, and public security departments, which lawfully sealed off the involved companies and detained their responsible persons.
03
The hidden dark side behind screens, finally shattered one by one
The chaos in the fintech industry exposed during the 2025 March 15th evening program once made many people feel chills down their spines.
“Electronic signatures” concealed high-interest loans with annual rates close to 6,000%, with a 5,000 yuan loan only receiving 3,500 yuan after deductions, and some even used deceased persons’ information to authenticate fake loan accounts. Meanwhile, some customer acquisition software secretly stole users’ personal consumption data, infringing on privacy without anyone knowing.
These behaviors not only harmed consumers’ legitimate rights but also severely crossed legal boundaries.
Now, these involved financial platforms are no longer able to sustain themselves.
Renxin (Tianjin) Technology Co., Ltd. was listed as an abnormal business in March 2025 because it could not be contacted through its registered address or business premises.
Chengdu Jiebao Technology attempted to “whitewash” itself through personnel changes.
Phoenix Finance’s “Company Research Institute” found that in December 2025, the company’s core management positions, including the legal representative, executive director, and general manager, were all replaced in an attempt to sever ties with previous illegal activities.
However, frequent legal proceedings cast a shadow over its future, making it extremely difficult to regain market trust.
Those customer acquisition software companies involved in privacy theft faced even worse consequences.
Liaoning Yunqi Intelligent Technology was first listed as an abnormal business due to being uncontactable, then in April 2025, announced deregistration on the grounds of “resolution to dissolve.”
Beijing Huike Technology added a final case in December 2025, with 2,492,800 yuan unpaid, and the non-performance ratio reaching 100%, plunging into operational difficulties.
Zhongshan Lvxin Computer Technology was fined 1 million yuan for violating online commodity trading regulations.
This heavy blow served as a stark warning to all related businesses about the importance of privacy protection.
04
Schemes and hidden dangers, finally cleared by regulators
In the fields of online consumption and physical manufacturing, the issues exposed during the 2025 March 15th evening program also received clear resolutions.
Mobile phone lottery scams once deceived many consumers. Seemingly free lotteries were actually traps to induce recharges. One company executive admitted that such schemes could generate daily revenue of 2 billion yuan.
Such false advertising naturally could not escape regulatory punishment.
Phoenix Finance’s “Company Research Institute” learned that several companies in Hangzhou received hefty fines.
Nuohe Network Technology was fined 1 million yuan, Bianxian Mao Network Technology 3.284 million yuan, Nono Network Technology 1.546 million yuan, and Dui Jie Network Technology 4.941 million yuan. The total fines exceeded 10 million yuan.
In addition, companies selling substandard electrical wires and cables under the guise of “discounted non-standard products” also faced regulatory action.
Guangxi Nairong Cable Co., Ltd. and Guangxi Runxiong Cable Group Co., Ltd. were both listed as abnormal businesses on July 2, 2025, for failing to publish annual reports as required.
05
The significance of 3.15 has never been just exposure
Looking back at 2025, most of the companies exposed during the March 15th evening program have since settled and faced their deserved consequences.
This series of strict actions is not only a crackdown on illegal operations but also a clear declaration to society: supervision of the consumer market is never “over and done,” but always “ongoing.”
Any behavior that dares to cross legal boundaries or neglect consumer rights will ultimately be abandoned by the market and severely held accountable by regulators.
Now, with the 2026 March 15th event approaching, it is both a reflection on past chaos and a new call for industry integrity.
Exposure is never “just a one-time thing”; supervision must be “long-term and persistent.”
May every exposure become a starting point for rectification, every accountability strengthen trust, and a safe, fair market truly become the norm—protecting every consumer’s peace of mind and confidence.
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