On January 8, 2026, the first lightweight variety show in the Web3 industry, “On-Chain Big Player,” jointly initiated by Golden Finance, Twinkle, and Tree Finance, produced by HTX DAO and OracleX, officially launched its fifth episode of Season 2, “Disguise Operation.” As the season finale, this episode features 12 guests and attracts over 100 amateurs seeking participants on-site. With its high level of interaction and engagement, it marks a successful conclusion to the second season journey.
In the context of the continuous evolution of the Web3 digital wave, “On-Chain Big Player” has always avoided complex jargon and grand narratives. Using lightweight variety as an entry point, it employs more engaging and participatory content design to create a deep connection between technical concepts and real individuals. Since the project launched in June 2025, the show has been exploring content structure and expression forms, from diverse themes to innovative gameplay, using relatable storytelling to continuously showcase the vibrant and diverse aspects of the Web3 world.
With the completion of the fifth episode of Season 2, “Disguise Operation,” the season content has also reached a phase conclusion. Looking back on this journey, “On-Chain Big Player” has recorded a warmer side of Web3 through genuine interaction and companion-like experiences, leaving room for future content extension. In the fifth episode of Season 2, the show further upgraded its format by incorporating innovative elements such as interactive tasks and role settings, creating a “real, transparent, user co-creation” Web3 experimental field. Participants are not just guests, and viewers are not just spectators; through interaction, discussion, and consensus-building, they become part of the content.
The end of Season 2 marks an important milestone for “On-Chain Big Player” as it enters a new phase. Currently, the show is officially in the preparation and recruitment stage for Season 3. The new chapter will continue to emphasize the core advantages of the IP—“lightweight, immersive, and healing”—while unlocking richer thematic designs, more open participation mechanisms, and deeper user co-creation, continuously exploring more possibilities for Web3 variety show expression.
About Us:
Golden Finance
As a leading global blockchain industry service platform, Golden Finance covers the entire industry ecosystem including news, data, research reports, and summits, always at the forefront of the industry. This crossover into film and television aims to convey Web3 topics in popular language and promote industry crossover dissemination.
Twinkle
Twinkle is an innovative entertainment content platform focused on Web3 themes. It captures the unique pulse of the Web3 world with keen industry insights and transforms it into widely appealing entertainment works using professional film and television standards. Twinkle believes entertainment is the best bridge, connecting the frontier exploration of Web3 with mainstream audiences’ curiosity. “Dark Reef of the Coin Sea: Black Amber” is Twinkle’s showcase in the “Web3 + Suspense Entertainment” direction, aiming to deliver a hardcore yet thrilling audiovisual feast.
As a pioneer in Web3 entertainment exploration, Twinkle not only builds platforms but also creates content. It excels in discovering and presenting exciting stories that embody the core spirit of Web3 (such as decentralization, innovation, and value consensus) through professional production processes and creative entertainment methods. Committed to transforming complex technical topics into engaging and resonant film and television entertainment experiences, “Dark Reef of the Coin Sea: Black Amber” merges financial technology suspense with deep Web3 reflections, creating a high-quality entertainment masterpiece for a broader audience.
HTXDAO
Supported by HTX Exchange and the TRON ecosystem, HTX DAO uses HTX TOKEN as its core credential to build an integrated CeFi+DeFi hub. Upholding the principles of “co-construction, co-governance, and sharing,” the community participates in decision-making and shares benefits, promoting the development of a free financial ecosystem in encryption.
Tree Finance | 大树财经
Using content as a bridge and resources as a link, dedicated to promoting blockchain value dissemination, providing partners with global exposure and sustainable growth opportunities. We focus on offering one-stop solutions for project parties, connecting every key node from Web3 startups to the global crypto ecosystem.
OracleX
OracleX is the world’s first decentralized collective consensus platform based on crowd intelligence, building the next-generation collective wisdom capitalization protocol to redefine the paradigm of human collective intelligence. OracleX creates a decision support ecosystem connecting the real world with the digital economy, becoming an indispensable prediction data protocol layer and financial derivative infrastructure in the Web3.0 value internet era. OracleX believes every contributor to the ecosystem should become its owner, sharing the platform’s growth dividends. It is not just a prediction platform but a vibrant “prediction economy.” Here, information flows freely, value is distributed fairly, and every participant is a builder and owner of the ecosystem. This is not only an innovation over traditional models but also a profound exploration of the next-generation internet application form.