The crypto payment track has recently seen major developments. On January 21, Rain, a company focused on crypto card infrastructure, announced the completion of a $250 million funding round. After this round, the company's valuation approached $2 billion.
The behind-the-scenes driver of this funding is the hot market. According to data, the scale of crypto card payments is growing at an annualized rate of 106%, with total transaction volume reaching $18 billion. Even more noteworthy is Rain's own rapid growth—its user base has increased 30-fold year-over-year, and payment transaction volume has grown 38 times. Based on current trends, industry experts expect that by the end of 2025, crypto card payments could become the primary retail payment scenario for stablecoins.
Competition in the payment track has already begun, focusing on three technical paths: full-stack issuance models, orchestration layer models, and dedicated blockchain for payments. In terms of user acquisition, Visa controls over 90% of on-chain card payment share and is also supporting USDC settlement pilots, with a very deep layout. Growing demand for stablecoin payments in emerging markets has become a core growth engine for this track.
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FortuneTeller42
· 13h ago
Rain's recent funding round is indeed outrageous, with a 30x growth... Do people still want to live?
Visa's 90% market share is holding too tightly, it feels like new players have to compete from emerging markets.
$250 million, how come I'm still here reading the news?
The payments sector is really about to take off, stablecoins have finally found their use case.
If this growth rate continues, stablecoins will become a necessity by 2025.
Rain's user growth is a bit strange, is this data real?
106% annualized growth... When will the bubble in this sector burst?
Emerging markets are the gold mine of this sector; even Visa can't withstand this wave of demand.
With so much funding, it all depends on whether they can shake Visa's dominance.
View OriginalReply0
RiddleMaster
· 13h ago
Rain 30x user growth? That's an incredible number, is it real?
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106% annualized growth, becoming mainstream payment by the end of 2025? I just want to see how Visa responds.
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A $2 billion valuation feels a bit inflated; only practical implementations are the real way to go.
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38x increase in transaction volume, emerging markets are indeed a blue ocean, but the risks are also quite high.
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Visa holding 90% market share and still able to be so relaxed indicates the market is far from saturation.
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Can crypto card payments really replace traditional payments? That's a bit overly optimistic.
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Rain's timing for this round of funding was good; stablecoin payments are indeed about to take off.
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Choosing one of three technical paths, no one can say for sure which will win now; it's a bit chaotic.
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The demand in emerging markets is real, but can they overcome the regulatory hurdles? That's the key.
View OriginalReply0
0xInsomnia
· 13h ago
Is this 30x user growth real... or is there some hype involved?
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106% annual growth rate? Visa holds 90% market share and is still so competitive, how can new projects survive?
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Rain's funding scale, whether it can surpass Visa by 2025 depends on the outcome.
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Wait, stablecoin payments to retail... how does this logical chain connect?
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Emerging markets do lack good payment solutions, but can crypto cards really replace them?
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38x increase in transaction volume... did anyone question these numbers when they came out?
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Basically, it's still Visa being too dominant; the rest are competing in niche scenarios.
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$250 million valuation approaching $2 billion... investors love this kind of story.
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The hype around crypto card payment tracks is indeed rising, but how about user retention?
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Suddenly remembered a bunch of dead crypto card projects... can Rain survive until 2025?
View OriginalReply0
GmGmNoGn
· 13h ago
Rain, the data is really exaggerated, a 30x increase... Now they dare to say anything
With Visa holding 90% market share, do our new projects really stand a chance?
It's always a prediction for the end of 2025, and by then, there will probably be a different story
$18 billion in total? It feels like most of the big money is in the hands of major players
Funding is indeed abundant, but how about user stickiness? Is it real or fake?
Stablecoins as the main scene for retail payments... emm, how does China play into this?
Emerging market demand is real, but how to pass the regulatory hurdle?
106% annualized growth is truly outrageous, is the market this crazy?
View OriginalReply0
RetailTherapist
· 13h ago
30x user growth? That number is outrageous, Rain is about to take off
Rain's $250 million raise is indeed impressive, but with Visa holding 90% of the market share... traditional giants still have some strength
The stablecoin payment track is really here, with explosive demand in emerging markets
38x increase in transaction volume, this is crazy, could there be some data manipulation
Will stablecoins become mainstream in retail by the end of 2025? Feels a bit premature, still depends on actual implementation
The crypto payment track has recently seen major developments. On January 21, Rain, a company focused on crypto card infrastructure, announced the completion of a $250 million funding round. After this round, the company's valuation approached $2 billion.
The behind-the-scenes driver of this funding is the hot market. According to data, the scale of crypto card payments is growing at an annualized rate of 106%, with total transaction volume reaching $18 billion. Even more noteworthy is Rain's own rapid growth—its user base has increased 30-fold year-over-year, and payment transaction volume has grown 38 times. Based on current trends, industry experts expect that by the end of 2025, crypto card payments could become the primary retail payment scenario for stablecoins.
Competition in the payment track has already begun, focusing on three technical paths: full-stack issuance models, orchestration layer models, and dedicated blockchain for payments. In terms of user acquisition, Visa controls over 90% of on-chain card payment share and is also supporting USDC settlement pilots, with a very deep layout. Growing demand for stablecoin payments in emerging markets has become a core growth engine for this track.